Kindness

Kindness. A word that immediately brings a feeling to your mind. And often a smile. We remember a kindness done for us and are warmed by the memory.

This PSA is a poignant menu of moments that bring those good memories back. The words of Steven Curtis Chapman inspire and motivate us: “When I think about what has the power to change the world, it could all be said in just one word, Kindness."

VIDEO TRANSCRIPT

LYRICS: So when they stand and tell the stories of who we are and what we've done, of a thousand things that we could leave behind us. If they say just one word, we'll let that word be kindness. Your kindness (we can change the world), your kindness, kindness.

Kindness
Pass It On®
Pass It On®

YOUR COMMENT

Note: All comments are reviewed before posting.

I LOVE this message and do my best to LIVE it❣️

Janis Clarke from Palm Desert, CA, May 2, 2026

I'm in tears. So moving!!!

Cathy from Oregon, January 11, 2026

Beautiful for the world to live by!

Marylyn from Owen Sound , December 6, 2025

Sunday morning around 6am and this commercial has me in tears!! Thank you for reminding me that I'm doing the right thing!! Thank you for the inspiration!!

Beverly from Brownington,VT, September 7, 2025

Thank you for all your important messages! I know this song by heart!

BethB from 80521, March 17, 2025

This voice is hauntingly beautiful. I tear up every time I hear it. Thank you.

Teddi from Peterborough Ontario , September 28, 2024

Love this.❤️ My mother was the kindest woman in the world. Everyone who knew her said she was a saint. She embodied love, joy, peace, patience, goodness, kindness, gentleness and self-control.

Candie from Ohio, August 29, 2024

I love this PSA. Who is the man who is a courteous driver?

Yvonne from Alaska, June 28, 2024

Thanks for sharing! 🌎♥️

Kathy from VA, December 13, 2023

omg my heart just droped

Anonymous, December 9, 2023

Be sure to watch our other Pass It On® videos.

Hope

HOPE

Good Stuff

COMMITMENT

Never Too Late

LIVE LIFE

Generosity

GENEROSITY

Biker

GRATITUDE

Sarah Greichen

INCLUSION

Old Friends

FRIENDSHIP

Let Em In

CARING

Loyalty

LOYALTY

Open Door

KINDNESS

We Shall Be Free

DO YOUR PART

Veteran

THANK YOU

Better Together

BETTER TOGETHER

Wet Cement

PATIENCE

I Will Always Love You

LOVE

Grace VanderWaal

CONFIDENCE

A Better Life

A BETTER LIFE

Dishes

LISTENING

Oliver With A Twist

PLEASE AND THANK YOU

Everything I Do

CARING

Believe

BELIEVE

Three Pointer

YOU GOT THIS

The Greatest

OPTIMISM

America

CARING

You Raise Me Up

INSPIRATION

Nate Staniforth, Magician

WONDER

Annie's Song

OUR BEAUTIFUL WORLD

Purse

HONESTY

Mallory Weggemann

RESILIENCY

Homecoming Queen

TRUE BEAUTY

Joshua's Heart

LOVE

Hallway

FORGIVENESS

Already There

BEING THERE

Soccer

OPPORTUNITY

Apple Stand

CARING

Spirit of America

DETERMINATION

Basketball

SPORTSMANSHIP

Truck Stop

RIGHT CHOICES

Humble and Kind

KINDNESS

Locker

CHARACTER

Special Athlete

SPORTSMANSHIP

Train

LOVE

Baseball

FRIENDSHIP

Crosswalk

GOOD MANNERS

Live Life

LIVE LIFE

Imagine

IMAGINE

Top Shelf

HELPING OTHERS

Power of the Dream

LIVE YOUR DREAMS

Gratitude

GRATITUDE

Holding The Light

TEACHING BY EXAMPLE

Packages

COURTESY

Get Along

GET ALONG

Home

FAMILY

Haircut

BEING THERE

Spread the Love

LOVE

My Wish

PARENTING

Change the World

MAKING A DIFFERENCE

Road Rage

GOOD EXAMPLES

The Wall

HARD WORK

Faith In You

DEVOTION

Just Say Hi

REACHING OUT

Classroom

HONESTY

Reach

INTEGRITY

Guitar Hero

LIVE YOUR DREAMS

I Believe

BELIEVE

Life's A Dance

LEARN AS YOU GO

Hall of Fame

ACHIEVEMENT

Timeout

CIVILITY

Umbrella

CARING

College

GRATITUDE

Hockey

LOVE

I Hope You Dance

LIVE LIFE

Track Coach

BELIEVE

Remember When

APPRECIATION

Neighbors

PATIENCE

Love

LOVE

Be A Light

BE A LIGHT

Dear Me

HOPE

Everyday Heroes

MAKING A DIFFERENCE

Piñata

SHARING

You Can Let Go

LOVE

Peer Pressure

CHARACTER

Most People Are Good

GOODNESS

Jen Bricker

STRENGTH

My Life in Sports

APPRECIATION

Cafeteria

REACHING OUT

Ballet

CONFIDENCE

Homer

LOYALTY