Kindness

Kindness. A word that immediately brings a feeling to your mind. And often a smile. We remember a kindness done for us and are warmed by the memory.

This PSA is a poignant menu of moments that bring those good memories back. The words of Steven Curtis Chapman inspire and motivate us: “When I think about what has the power to change the world, it could all be said in just one word, Kindness."

VIDEO TRANSCRIPT

LYRICS: So when they stand and tell the stories of who we are and what we've done, of a thousand things that we could leave behind us. If they say just one word, we'll let that word be kindness. Your kindness (we can change the world), your kindness, kindness.

Kindness
Pass It On®
Pass It On®

YOUR COMMENT

Note: All comments are reviewed before posting.

Your group does many wonderful PSA's and for that I would like to say Thank you.

Trevor Drake from Westcoast Canada, May 28, 2026

I LOVE this message and do my best to LIVE it❣️

Janis Clarke from Palm Desert, CA, May 2, 2026

I'm in tears. So moving!!!

Cathy from Oregon, January 11, 2026

Beautiful for the world to live by!

Marylyn from Owen Sound , December 6, 2025

Sunday morning around 6am and this commercial has me in tears!! Thank you for reminding me that I'm doing the right thing!! Thank you for the inspiration!!

Beverly from Brownington,VT, September 7, 2025

Thank you for all your important messages! I know this song by heart!

BethB from 80521, March 17, 2025

This voice is hauntingly beautiful. I tear up every time I hear it. Thank you.

Teddi from Peterborough Ontario , September 28, 2024

Love this.❤️ My mother was the kindest woman in the world. Everyone who knew her said she was a saint. She embodied love, joy, peace, patience, goodness, kindness, gentleness and self-control.

Candie from Ohio, August 29, 2024

I love this PSA. Who is the man who is a courteous driver?

Yvonne from Alaska, June 28, 2024

Thanks for sharing! 🌎♥️

Kathy from VA, December 13, 2023

omg my heart just droped

Anonymous, December 9, 2023

Be sure to watch our other Pass It On® videos.

Packages

COURTESY

College

GRATITUDE

Imagine

IMAGINE

Basketball

SPORTSMANSHIP

The Greatest

OPTIMISM

Cafeteria

REACHING OUT

Jen Bricker

STRENGTH

Gratitude

GRATITUDE

Home

FAMILY

A Better Life

A BETTER LIFE

Everyday Heroes

MAKING A DIFFERENCE

Grace VanderWaal

CONFIDENCE

Good Stuff

COMMITMENT

Just Say Hi

REACHING OUT

Let Em In

CARING

Generosity

GENEROSITY

America

CARING

Oliver With A Twist

PLEASE AND THANK YOU

Track Coach

BELIEVE

Live Life

LIVE LIFE

Hall of Fame

ACHIEVEMENT

Classroom

HONESTY

Purse

HONESTY

Be A Light

BE A LIGHT

Timeout

CIVILITY

Veteran

THANK YOU

Locker

CHARACTER

Spirit of America

DETERMINATION

Better Together

BETTER TOGETHER

Wet Cement

PATIENCE

Soccer

OPPORTUNITY

Old Friends

FRIENDSHIP

Road Rage

GOOD EXAMPLES

Humble and Kind

KINDNESS

Hockey

LOVE

Most People Are Good

GOODNESS

Mallory Weggemann

RESILIENCY

Sarah Greichen

INCLUSION

Homer

LOYALTY

Faith In You

DEVOTION

I Will Always Love You

LOVE

Hallway

FORGIVENESS

Biker

GRATITUDE

Dishes

LISTENING

I Believe

BELIEVE

Get Along

GET ALONG

Holding The Light

TEACHING BY EXAMPLE

Love

LOVE

You Can Let Go

LOVE

Change the World

MAKING A DIFFERENCE

Reach

INTEGRITY

Never Too Late

LIVE LIFE

We Shall Be Free

DO YOUR PART

Haircut

BEING THERE

You Raise Me Up

INSPIRATION

Special Athlete

SPORTSMANSHIP

Homecoming Queen

TRUE BEAUTY

Apple Stand

CARING

Life's A Dance

LEARN AS YOU GO

Loyalty

LOYALTY

Peer Pressure

CHARACTER

Ballet

CONFIDENCE

Power of the Dream

LIVE YOUR DREAMS

Remember When

APPRECIATION

Spread the Love

LOVE

I Hope You Dance

LIVE LIFE

Truck Stop

RIGHT CHOICES

My Life in Sports

APPRECIATION

Annie's Song

OUR BEAUTIFUL WORLD

Joshua's Heart

LOVE

Neighbors

PATIENCE

Already There

BEING THERE

Nate Staniforth, Magician

WONDER

My Wish

PARENTING

Hope

HOPE

Train

LOVE

Believe

BELIEVE

Baseball

FRIENDSHIP

Guitar Hero

LIVE YOUR DREAMS

Three Pointer

YOU GOT THIS

Top Shelf

HELPING OTHERS

Umbrella

CARING

The Wall

HARD WORK

Dear Me

HOPE

Everything I Do

CARING

Piñata

SHARING

Open Door

KINDNESS

Crosswalk

GOOD MANNERS