Kindness

Kindness. A word that immediately brings a feeling to your mind. And often a smile. We remember a kindness done for us and are warmed by the memory.

This PSA is a poignant menu of moments that bring those good memories back. The words of Steven Curtis Chapman inspire and motivate us: “When I think about what has the power to change the world, it could all be said in just one word, Kindness."

VIDEO TRANSCRIPT

LYRICS: So when they stand and tell the stories of who we are and what we've done, of a thousand things that we could leave behind us. If they say just one word, we'll let that word be kindness. Your kindness (we can change the world), your kindness, kindness.

Kindness
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YOUR COMMENT

Note: All comments are reviewed before posting.

I'm in tears. So moving!!!

Cathy from Oregon, January 11, 2026

Beautiful for the world to live by!

Marylyn from Owen Sound , December 6, 2025

Sunday morning around 6am and this commercial has me in tears!! Thank you for reminding me that I'm doing the right thing!! Thank you for the inspiration!!

Beverly from Brownington,VT, September 7, 2025

Thank you for all your important messages! I know this song by heart!

BethB from 80521, March 17, 2025

This voice is hauntingly beautiful. I tear up every time I hear it. Thank you.

Teddi from Peterborough Ontario , September 28, 2024

Love this.❤️ My mother was the kindest woman in the world. Everyone who knew her said she was a saint. She embodied love, joy, peace, patience, goodness, kindness, gentleness and self-control.

Candie from Ohio, August 29, 2024

I love this PSA. Who is the man who is a courteous driver?

Yvonne from Alaska, June 28, 2024

Thanks for sharing! 🌎♥️

Kathy from VA, December 13, 2023

omg my heart just droped

Anonymous, December 9, 2023

Be sure to watch our other Pass It On® videos.

Change the World

MAKING A DIFFERENCE

Home

FAMILY

Veteran

THANK YOU

A Better Life

A BETTER LIFE

Special Athlete

SPORTSMANSHIP

I Will Always Love You

LOVE

Nate Staniforth, Magician

WONDER

My Life in Sports

APPRECIATION

Hockey

LOVE

Let Em In

CARING

Hall of Fame

ACHIEVEMENT

You Can Let Go

LOVE

Truck Stop

RIGHT CHOICES

Joshua's Heart

LOVE

Live Life

LIVE LIFE

Already There

BEING THERE

I Believe

BELIEVE

Old Friends

FRIENDSHIP

Wet Cement

PATIENCE

Guitar Hero

LIVE YOUR DREAMS

Grace VanderWaal

CONFIDENCE

Crosswalk

GOOD MANNERS

Annie's Song

OUR BEAUTIFUL WORLD

Humble and Kind

KINDNESS

Holding The Light

TEACHING BY EXAMPLE

Spirit of America

DETERMINATION

Hope

HOPE

Baseball

FRIENDSHIP

Track Coach

BELIEVE

Everything I Do

CARING

Life's A Dance

LEARN AS YOU GO

Timeout

CIVILITY

Faith In You

DEVOTION

Believe

BELIEVE

Neighbors

PATIENCE

Spread the Love

LOVE

Haircut

BEING THERE

The Greatest

OPTIMISM

Homecoming Queen

TRUE BEAUTY

Cafeteria

REACHING OUT

Never Too Late

LIVE LIFE

Train

LOVE

Soccer

OPPORTUNITY

Dear Me

HOPE

Ballet

CONFIDENCE

Purse

HONESTY

Dishes

LISTENING

Get Along

GET ALONG

Homer

LOYALTY

Road Rage

GOOD EXAMPLES

The Wall

HARD WORK

Biker

GRATITUDE

Sarah Greichen

INCLUSION

Good Stuff

COMMITMENT

Generosity

GENEROSITY

Be A Light

BE A LIGHT

Imagine

IMAGINE

Remember When

APPRECIATION

Reach

INTEGRITY

Open Door

KINDNESS

Packages

COURTESY

You Raise Me Up

INSPIRATION

Piñata

SHARING

Loyalty

LOYALTY

Three Pointer

YOU GOT THIS

America

CARING

Basketball

SPORTSMANSHIP

Most People Are Good

GOODNESS

We Shall Be Free

DO YOUR PART

Gratitude

GRATITUDE

Power of the Dream

LIVE YOUR DREAMS

Apple Stand

CARING

Hallway

FORGIVENESS

Peer Pressure

CHARACTER

Classroom

HONESTY

Umbrella

CARING

Just Say Hi

REACHING OUT

Jen Bricker

STRENGTH

I Hope You Dance

LIVE LIFE

Love

LOVE

Locker

CHARACTER

Better Together

BETTER TOGETHER

Mallory Weggemann

RESILIENCY

Everyday Heroes

MAKING A DIFFERENCE

Top Shelf

HELPING OTHERS

Oliver With A Twist

PLEASE AND THANK YOU

College

GRATITUDE

My Wish

PARENTING