Everything I Do

“Everything I do, I do it for you.” That enduring lyric performed by Bryan Adams has inspired millions around the world. It holds a message of compassion, commitment…and caring. Enjoy the range of tender and inspiring moments depicted in our newest video—from firemen rescuing a small child to a mother moving heaven and earth just to get everyone off to school.

We hope, in some small way that watching this message will help you recognize your own caring nature and “pass it on”!



Look into my eyes,
you will see,
what you mean to me.

Don't tell me it's not worth trying for.
You know it's true.
Everything I do... I do it for you.

Yeah, I would fight for you.
I lied for you.
Walked the wire for you.
Yeah, I'd die for you.

You know it's true.
Everything I do... I do it for you.

Caring. Pass It On!

Pass It On®


Your Comments
Ted from Hemet Ca JUNE 19, 2021
It’s true if we do more for others and a little less for ourself, there would be less time in the world for hate.

Debi B. from Vancouver Wa JANUARY 3, 2021
So uplifting. Just what’s needed now. Thank you. Actually a set of commercials I will watch. And every day. To remind myself. Makes me think of what I can do for someone else. Pass it on!! What was that old movie? Pay it forward! Yes. Yes. Thank you.

Katye from Indiana  SEPTEMBER 20, 2020
Great songs! Great Artists!

Denise Rice from Iowa AUGUST 21, 2020
Such a beautiful commercial.

Margarita Feliciano from Florida USA SEPTEMBER 24, 2019

Rena F. from Ontario MARCH 10, 2019
Love this video, caring, just a warm touch and looking at someone when you speak to show them you are interested in them makes a huge difference in the life of a person. Amazing song so much meaning.

Eva forte from 5552 Addison street  FEBRUARY 20, 2019
Omg like that is REALLY caring

Lisa from California JANUARY 24, 2019
I cant stop my happy tears. All very beautiful !

Debbie  DECEMBER 28, 2018
Absolutely a beautiful commercial to pass on

Andrew from CO DECEMBER 27, 2018
Love it

Zyion from In812 NOVEMBER 18, 2018
The video shows how people care, love and enjoy making people they care about happy. That they can always feel safe .

Diane Treen from Florida NOVEMBER 11, 2018
So simple. So true. Kindness will change the world.

Sally parker from Sacramento, ca JULY 21, 2018

Dotti Wild from Florida JULY 17, 2018
Love it and we need more of it

Stephen lyda from Greenwood,SC  JULY 5, 2018
Myself and my wife have never been so close to tears over a commercial until this one.We love it.

Sharon lewis from Houston Tx FEBRUARY 12, 2018
I have been seeing Pass it on commercials a lot and I decided to read more about it. I love the meaning of it. Keep up the good work.

Kath I. from New Hampshire NOVEMBER 5, 2017
I've never had a commercial bring me to tears...this is beautiful! Thank you the thoughtful presentation. It says so much at a time when it's needed most.

Be sure to watch our other Pass It On® videos.