Having a child can be one of the most joyful yet challenging parts of life. Most parents will tell you that as they watch their children grow from babies, to toddlers, to teenagers, to adults, the time "goes by too fast." Set to the iconic song "My Wish" performed by Rascal Flatts, this commercial reminds us of the importance of being involved in our children's lives, and to cherish each moment we have with them. Parenting... Pass It On.
I hope the days come easy and the moments pass slow, And each road leads you where you wanna go,
And if you’re faced with a choice, and you have to choose,
I hope you choose the one that means the most to you.
And if one door opens to another door closed,
I hope you keep on walkin’ till you find the window,
If it’s cold outside, show the world the warmth of your smile. But more than anything, more than anything
My wish, for you, is that this life becomes all that you want it to, Your dreams stay big, your worries stay small,
You never need to carry more than you can hold,
And while you’re out there getting where you’re getting to,
I hope you know somebody loves you, and wants the same things too, Yeah, this, is my wish (my wish, for you).
May all your dreams stay big (my wish, for you).
SUPER: Parenting...Pass It On The Foundation for a Better Life VALUES.COM
Parenting. Pass It On!
Pass It On®
Ann M Wilson from Binghamton NY JUNE 24, 2022
very sweet, the good times in parenting.
Anonymous from Moreno Valley NOVEMBER 28, 2021
I remember seeing this commercial on TV all the time as a kid, and now as an adult it definitley rings true. I imagine this is how my parents feel as I grow up, go to college, etc.
Thomas from Riverside county FEBRUARY 7, 2021
My favorite commercial out of all of them. They do a lot of good. God bless all of you, and pass it on!
STEPHANIE BOLDON from Atlanta DECEMBER 8, 2020
The greatest joy of my life... being a mom. Our time is measured by our children's lives. Blink and they've left being from being that cuddly baby boy or girl to someone who is bigger than you. Oh, but the joy in your heart. If you think parenthood is great wait till that first grand baby. Your heart bursts wide open.
Melvina Watson from New York OCTOBER 31, 2020
Damn you did it again!! More tears.
Sandra Rae from Fulton, NY SEPTEMBER 21, 2020
So touching ❤️ Sometimes I wish I could turn back the hands of time for a moment....
Anonymous MAY 8, 2020
BillieAnne Hunter from Columbia Heights, MN APRIL 14, 2020
Now this video is it....I cried so hard....bc it made me think back to my mommy and daddy...this was absolutely beautiful.💜💜💜
Florence Parker from Syracuse NY APRIL 10, 2019
Oh my God, I love this video, it brings tears to my eyes. I thought about my wonderful parents! I hope people think about how wonderful and important parents are. I love the stages of life that they went through. It's so true, truly pass it on. Family love, there's nothing better.
Chree Chadwick from Nashville TN MARCH 1, 2019
Puts a lump in my throat Everytime...
Sabrina from Houston, tx JANUARY 30, 2019
This always puts me to tears. I wish the same for my four kids. Thank you!
PFC from Seattle JANUARY 27, 2019
Joe from Rockport, MA JANUARY 14, 2019
Thank you so much. This is very special to me.
KKBSW from Houston NOVEMBER 1, 2018
Oh my goodness! This is incredible.
Anonymous OCTOBER 12, 2018
This video really reminds me how much my family love me
Dave W. from Chicago, Il. SEPTEMBER 30, 2018
Wow...what a way to capture this old mans heart ! This commercial brings tears to my eyes every time it comes on the late nite TV. Time sure does fly by, she's all grown now and I believe we should... Pass It On ! Thank you very much.
Mildred from Ghana AUGUST 29, 2018
me and my daughter love it soo much .
she tells me everyday that she is the girl in the video. we really love this video to the max.
Pablito D. Narrido Jr.o from Gen. Santos City, Philippines JULY 24, 2018
As a father, i'm preparing myself for this...so I cherished the moments I spend with my two daughters coz I know, they're leaving their parents when the right time comes...
Joe from Gloucester, MA MAY 2, 2018
So heart-warming. :)
Thank you and God Bless!
Kelli Sansone from St. Louis, MO. MARCH 7, 2018
Wonderful meaning and thought
Anonymous FEBRUARY 22, 2018
Memphis,Tn FEBRUARY 22, 2018
My 4 year old daughter and myself love to sing this song together when the commercial comes on.
Anonymous JANUARY 30, 2018
this is such a good video i loved it so much
Rashawnda from Houston, Texas DECEMBER 17, 2017
My babygirl has been listening to this song since she wqs 9 months; she is almost 2 and to this day this is the most beautiful song with visual. Still brings tears to my eyes.
Anonymous NOVEMBER 14, 2017
Amy from Bay City Michigan OCTOBER 31, 2017
I love this commercial it touches your ❤
Pamela from MA AUGUST 18, 2017
I love this commercial
Lori from St Louis AUGUST 14, 2017
This was my choice to dance with my son (my youngest child) at his wedding for the Mother/Son Dance!!! So beautiful!!! Thank you!
lynette from Texas AUGUST 3, 2017
I love this song I had to find out who song it I only hear it in the middle of the night, OMG it gives me Goosebumps..this song did what the writer intended. made me smie.
Donna Gebhardt from Pittsburgh, PA JULY 21, 2017
I loved it! Beautiful and best song ever. Teared up because Im a parent too!!!!
melissa from Naples,FL JUNE 14, 2017
Amazing I love this Best commercial ever <3
Jan from Seekonk ma MAY 20, 2017
Love, love the song, amazing and wonderful. So inspiring.
PUG MAY 4, 2017
pamela from Illinois APRIL 24, 2017
i love this song
Ismail from Karachi, Pakistan APRIL 22, 2017
Beautiful very emotional video.
David from Virginia MARCH 4, 2017
Wanda from Boston MARCH 2, 2017
One of my very favorite commercials, I love this dad and how lovingly he looks at his daughter as she grows up and she, well she is just growing up.
Wanda from Boston, MA MARCH 2, 2017
I absolutely love this song and I love the video/commercial it just brings tears to my eyes.
LeeAnn from Boise, Idaho FEBRUARY 16, 2017
Mary from Tenn. JANUARY 28, 2017
Darrie from Khost Province,Afghanistan JANUARY 16, 2017
My favorite commercial. I love when AFN plays it over here in Afghanistan.
Jane from Denver, Colorado JANUARY 16, 2017
I am so grateful, I came from a living family.
Jackalyn from Racine wis JANUARY 15, 2017
This is the best pass it on. Comercial. I wish it would keep going. My 6 yr old granddaughter said theres you comercial. Thanks
SAM from CALIFORNIA JANUARY 14, 2017
This brought me and my wife to tears as we watched this. We didn't really realise how much our parents loved us, and it teaches us a lot as we are heading into parenthood now.
Aaron from texas DECEMBER 12, 2016
Marianne from California DECEMBER 8, 2016
Fabulous! Beautiful message for everyone, everywhere!
kerielyz from cmes DECEMBER 1, 2016
Sarah from Canada NOVEMBER 29, 2016
Dianne from Allen Texas NOVEMBER 14, 2016
This is the song my daughter and husband danced to at her wedding. Words that we all live by. Thanks for sharing. LOVE THIS.
Cadence OCTOBER 31, 2016
I love this camercial. Every time I watch it I think of my mom who is taking care of me. And now that I'm in middle school she doesnt have to do much, so one day I watched this camercial with her and she started to cry!... thanks for making theses wonderful commercials. I think my mom is happy to spend more time with me. keep spreading love and joy to all ppl around the world. :)
David from Tennessee OCTOBER 29, 2016
This commercial should be mainstream. This important message appears to be left out from our homes of family values. Everything starts from the home.
JoAnn from Texas SEPTEMBER 22, 2016
Love it...parenting...get a tissue
Mark from Syracuse SEPTEMBER 13, 2016
This video song "My Wish" by Rascal Flatts is without doubt one the best "tear jerkers" out there. I truly love it.
Judy from Up North, Minnesota SEPTEMBER 8, 2016
This was the song I picked for the 'Mother-Groom' dance at our son's wedding! Absolutely love it.
George from Northridge CA SEPTEMBER 6, 2016
So true.... Life passes by so fast enjoy it with your loved ones.
Anonymous AUGUST 29, 2016
This is for my Rosebud
Danielle from Michigan JULY 22, 2016
I've been through so much with 2 of my three kids.. This is so beautiful yet makes me sooo sad!
Vickie JULY 15, 2016
This song has always been my song to my wonderful daughter Brook Humphrey
Christine from Sayreville,N.J. JUNE 9, 2016
Michael from New England,USA MAY 31, 2016
I don't know what Ted saw but the meaning of this song is perfect for the video, GREAT JOB.
Marv from Carlisle, PA MAY 28, 2016
Danced to this song with my beautiful daughter in law five years ago. And now the video reminds me how fast our twenty month old grandson is growing up.
Millie B from Trenton NEW JERSEY MAY 27, 2016
i love this video everytime its played on ION channel!
Judy from CA MAY 23, 2016
I love this video through my tears.
Viviane from ALabama MAY 5, 2016
Very moving. Beautiful song. Bring back memories.
Helen from Calif. MAY 2, 2016
Brought back fond memories of how things use to be.
Dana Dane1 from Pittsburgh,Pa MAY 2, 2016
Beautiful just beautiful
Jeanne from Indonesia APRIL 18, 2016
how time flies fast, as I see me, mom and dad. Later on my child, me and my husband....many thanks
Ted from USA APRIL 10, 2016
This always move me to tears seeing the girl dating so many different guys. Yet her parents still love her.
Kayraen from Texas APRIL 3, 2016
So wonderful ,Thank you.We only have one chance at this.. Treasure it
Ashlynn from Naples, Florida MARCH 30, 2016
I love this commercial! It makes me cry every time!
BRUCE KERSMAN from UNITED STATES MARCH 24, 2016
Larry from Wichita, KS MARCH 23, 2016
Great commercial, but was anyone else bothered by the the last scene where she turns 27? The birthdays shown were 4, 8, 12, 16, 20...and then 27? Kills me every time.
T from New Jersey MARCH 15, 2016
First time I saw this on TV was this morning...while texting my daughter for her 20th Birthday. Great timing, for a remarkable commercial. Thank you for reminding me what to truly value.
Lou from AR MARCH 9, 2016
This is so poignant as a parent. It reduced me to tears (everything does at the moment), my middle one is about to head off to boot camp in a couple of months which is really hard for me as a parent, and your beautiful song and video really brings home to me what we as parents go through emotionally for our children so they can follow their hearts and their dreams, to be happy in life.
Mike from North Attleboro, Massachusetts MARCH 7, 2016
This video broke me down from a giant to mouse and a river flowed out of my eyes because of the meaning and what it represents because it's so true we all want that for our children.
MX MARCH 5, 2016
what a great one. this one is my personal favorite!
Glor from NC MARCH 2, 2016
Sure hits home.
Blanca from Temecula CA FEBRUARY 9, 2016
lily from berwick, maine1 FEBRUARY 4, 2016
this song brings me to tears- the message is just beautiful and very well done- love them all! glad the college bound girl didn't leave her dad @ the curb feeling so sad- keep on keeping on!!!
lily from berwick, maine 03901 FEBRUARY 4, 2016
love, love love, love !
Cathy Turner from Parksville, Canada JANUARY 28, 2016
I just heard "My Wish", what a beautiful song, Jeffrey and Steve, you boys rock, just fantastic !!!
Jennie from NY JANUARY 9, 2016
We sang this as a group of parents about 8 years ago, the perfect song for a graduate. My daughter is graduating now, and I saw this video . So very touching and meaningful ! I cant believe how this song touches every emotion of how I feel as a parent
Daddy from Napa JANUARY 8, 2016
Thinking of you sweetheart when I watch this.
Matthew DECEMBER 11, 2015
This is such a touching commercial. When she comes back home with her husband and her father sees he's about to be a grandpa it brings tears to my eyes. It's a beautifully done PSA, it constantly plays on ION Television and its sister networks.
Pam from Utah NOVEMBER 30, 2015
I'm SO proud to be a part of this!!! So crazy proud! (Mom in video)
Vivian from US NOVEMBER 15, 2015
It is just so sad to see a child grow up so fast through the birthdays.
Luthfi from Malang, Indonesian NOVEMBER 10, 2015
Very beautiful moment, and i love this song too.
Jeff from McManus NOVEMBER 10, 2015
Omg it's sad how the girl leaves with her friends to hang out with the, instead of the parents but I am in love with the singing and the lyrics
cescelie from hunning tx NOVEMBER 3, 2015
he is a grate singer i love it
kemiyah from killeen,texas NOVEMBER 2, 2015
we all love to wish for toys and gift cards and other things but what we really wish for is family
Cheryl from Cleveland, Ohio OCTOBER 25, 2015
This is absolutely beautiful!
Mari from Marshfield, MA OCTOBER 8, 2015
When in the "20" stage with one of our children, which can be tough for parents to have them be so independent of you, and naturally preferring their friends' company.
Good to remember that they hopefully come back to you at "27" or some future date!
The music and the video together are very touching. Such great insights into the importance of family and the various stages you go through, some good times, some sad, but family is always there for you!
Shirley from Alberta OCTOBER 8, 2015
Love the song and the video is beautiful. Cherish each day!
Bob from Dunedin, FL OCTOBER 7, 2015
You keep finding ways to say the right thing about some of the most important values and issues today. Keep up the great work and please don't stop.
Patti from Ontario, Canada OCTOBER 4, 2015
Great job Jeffrey, you brought tears to my eyes. Our daughter just happened to be pregnant with her first child, our first grandchild It makes me happy that I have these beautiful memories to cherish. Live in the moment everyone so you can lock in those amazing times...lots more to come too!!!! love &.hugs, Patti
Johnathon from Missouri OCTOBER 2, 2015
this video just melts my heart. its sad in some ways... makes me think of the good times i had with my family, that i can no longer have.
Soyoung from New York SEPTEMBER 27, 2015
I am a mother of two kids. It is the first time that I cried to see the commercial like this. Whenever I see this video, I feel overwhelmed. Thank you for making this beautiful video.
Sherri Cochran from Oklahoma SEPTEMBER 24, 2015
I absolutely LOVE EVERY VIDEO! Every single one of them could become a movie. Thank You for sharing with the world the good life. How we need these messages!
Anonymous SEPTEMBER 23, 2015
Rick from Cincinnati SEPTEMBER 20, 2015
My daughter and I used this for our Father/daughter dance at her wedding, it was so special I think of that night often
Karen from Omaha, NE SEPTEMBER 16, 2015
My oldest daughter is about to turn 21 - time flies too fast - wish I could go back and do it all over again. This ad made me cry :)
Anonymous SEPTEMBER 9, 2015
Mark from Springfield, Mo SEPTEMBER 7, 2015
This was my soon-to-be ex-wife’s and my favorite song. After 9 years of marriage and three little ones we are now getting divorced. It seems fitting that this song made a transition into one that now explains how I feel for my childen. We are at the tail end of it all and are sharing custody of the children so that they will have a healthier chance at life with both parents who love and want the best for them. Co-parenting isn't always the easiest thing in the world but with a lot of understanding from each other, and a whole lotta love for the children involved anything is possible.
Tony from Hudson, Oh SEPTEMBER 6, 2015
I never heard to song before but saw the commercial. Tears in the father's eyes. Not his...mine
Megan from Olympia, WA SEPTEMBER 4, 2015
This song has been one of my favorite songs since its release. This is a touching video, my only grievance is that I wish it were a video of the entire song! But it's a nice spot video.
Kimberly from Pittsburgh, PA AUGUST 25, 2015
I watched this commercial while my 1 year sat on my lap. Brought tears to my eyes. Very touching.
NULL from NULL AUGUST 11, 2015
wow I had tears in my eyes
NULL from NULL JULY 18, 2015
That blesses me so very much! It would be so great to have those kind of COMMERCIALS ALOT MORE OFTEN IN THIS GENERATION.! Diane B
NULL from NULL JULY 8, 2015
This video show us the love of our parents is infinity, time goes quickly and we have to appreciate every moment of our lives. Family is where the life begins and love never ends.
NULL from NULL JULY 8, 2015
This video show us how the time flies and we can’t stop it , we need to live each moment with our family, friends and choose the best memory that means the most to you.