Explore the value of Believe
Believe team usa hockey

Our national billboard campaign features positive role models and uplifting values including believe. Since we started in 2000, we've made over 70 billboards. Which one is your favorite?

See All Billboards
Watch our believe television commercial
BELIEVE QUOTATIONS
20210430 friday quote
“Nurture your minds with great thoughts. To believe in the heroic makes heroes.”

Benjamin Disraeli

20210427 tuesday quote
“And above all, watch with glittering eyes the whole world around you because the greatest secrets are always hidden in the most unlikely places. Those who don't believe in magic will never find it.”

Roald Dahl

20210426 monday quote
“To plant a garden is to believe in tomorrow.”

Audrey Hepburn

Alcott
“We all have our own life to pursue, our own kind of dream to be weaving, and we all have the power to make wishes come true, as long as we keep believing.”

Louisa May Alcott

20160307 monday quote
“Faith is to believe what you do not yet see; the reward for this faith is to see what you believe.”

Saint Augustine

Mandino
“Opportunities, many times, are so small that we glimpse them not and yet they are often the seeds of great enterprises. Opportunities are also everywhere and so you must always let your hook be hanging. When you least expect it, a great fish will swim by.”

Og Mandino

20160309 wednesday quote alternate
“Believe you can and you're halfway there.”

Theodore Roosevelt

20160308 tuesday quote
“Everything will be okay in the end. If it's not okay, it's not the end. ”

John Lennon

20160311 friday quote
“Be soft. Do not let the world make you hard. Do not let pain make you hate. Do not let the bitterness steal your sweetness. Take pride that even though the rest of the world may disagree, you still believe it to be a beautiful place.”

Kurt Vonnegut, Jr.

Overton
“When you come to the edge of all the light you have, and must take a step into the darkness of the unknown, believe that one of two things will happen. Either there will be something solid for you to stand on - or you will be taught how to fly.”

Patrick Overton

20210429 thursday quote
“Sometimes your only available transportation is a leap of faith.”

Margaret Shepherd

Paterno
“Believe deep down in your heart that you're destined to do great things.”

Joe Paterno

Here are some stories about everyday heroes who show 'believe'.
BELIEVE
my dream i have had a really big dream of becoming a singer for a very long time. many people doubt i an do it because i dont have any connections. i am doing everything i can but that doesnt seem to be enough. i want to show people i can do it, and i will do it , i dont know how but i have faith that i will and that i am...
SUBMITTED BY DANIELLE
Read Story
BELIEVE
20140321 100826
Cyrus Johnson Before he was born, everyone expected him to be normal. When he was born, he was never expected to live. As the months went on, he came close to death several times. If one thing is for sure, Cyrus was born a fighter. Born three months premature, health issues showed up almost immediately. Before the age of...
SUBMITTED BY SYDNEY DEBROUX
Read Story
BELIEVE
Img 0530
Noah Clayton I nominate Noah my close friend because he does not give up on someone because they are not good at something and is always encouraging others and telling them they can do it and that you should do your best and always believes you can. Noah does not consider anyone a lost cause unless they do not want his help...
SUBMITTED BY FRANCISCO
Read Story
Where did your values come from?

We've all had people in our lives who have made a positive impact on us. A parent or grandparent, a sibling who was there for us, or maybe even just a guy who shines shoes for a living? Whoever they are, tell us their story so they can inspire us even more.

Tell Us Your Story Everyday Hero Stories

Explore Another Value
ACHIEVEMENT
AMBITION
APPRECIATING NATURE
APPRECIATION
BEING THERE
BELIEVE
BELIEVE IN YOURSELF
BRAVERY
CARING
CHANGE
CHARACTER
CHARITY
CHEER
CIVILITY
CLASS AND GRACE
COMMITMENT
COMMON GROUND
COMMUNITY
COMPASSION
COMPLIMENTS
COMPROMISE
CONFIDENCE
CONNECTION
COURAGE
COURTESY
CREATIVITY
DEDICATION
DETERMINATION
DEVOTION
DO THY BEST
DO YOUR PART
DREAM
DRIVE
EDUCATION
EMPATHY
ENCOURAGEMENT
EQUALITY
EXCELLENCE
FAMILY
FITNESS
FORESIGHT
FORGIVENESS
FRIENDSHIP
GENEROSITY
GET ALONG
GET OUTSIDE
GIVING BACK
GOOD EXAMPLES
GOOD MANNERS
GOODNESS
GRATITUDE
GREAT MUSIC
GRIT
HARD WORK
HEALTH
HELPING OTHERS
HONESTY
HONOR
HOPE
HUMILITY
HUMOR
IMAGINE
INCLUDING OTHERS
INCLUSION
INGENUITY
INNOVATION
INSPIRATION
INTEGRITY
JOY
JUSTICE
KINDNESS
LAUGHTER
LEADERSHIP
LEARNING
LISTENING
LITERACY
LIVE LIFE
LIVE YOUR DREAMS
LOVE
LOYALTY
MAKING A DIFFERENCE
MENTORING
MINDFULNESS
MOTIVATION
OPPORTUNITY
OPTIMISM
OUR BEAUTIFUL WORLD
OVERCOMING
PARENTING
PASSION
PATIENCE
PEACE
PERSEVERANCE
PERSISTENCE
PIONEERING
PLEASE AND THANK YOU
PRACTICE
PREPARATION
PULL TOGETHER
PURPOSE
REACHING OUT
RESILIENCY
RESPECT
RESPONSIBILITY
RIGHT CHOICES
RISING ABOVE
SACRIFICE
SECOND CHANCES
SELF-CARE
SERVICE
SHARING
SMILE
SOUL
SPORTSMANSHIP
SPREAD YOUR WINGS
STEWARDSHIP
STRENGTH
TEACHING BY EXAMPLE
TEAMWORK
THANK YOU
TRUE BEAUTY
TRUE CHAMPION
TRUST
UNITY
VISION
VOLUNTEERING
WISDOM
WONDER
Pass It On®

  email

Your Comments
Jim from Daytona Beach, Florida JANUARY 26, 2016
Belief is never blind; It is convinced.

tyler from new jersey SEPTEMBER 14, 2015
this is coool

Ruben from Ct MARCH 22, 2014
Imagine...no religion.

Anderson from Colatina, ES - Brasil JULY 8, 2013
Creio em Deus e no tempo. I believe in God and in time.

Therese from New York MARCH 12, 2013
If you can't say anything nice, don't say anything at all!

See All Comments