Featured excellence

Pass It On®


About This Radio Ad

Jim Thorpe, an All-American and Native American, raised the bar for every American by encouraging us to pursue excellence.

Excellence. Pass It On!

This radio ad about Excellence features Jim Thorpe.

Thorpe 14x48

See the billboard that inspired this radio ad.

Live Read for Radio Stations

Jim Thorpe filled many roles in his life – Running Back, Defensive Back, Punter, Decathlete, Ballroom Dancer, All-American and Native American. But perhaps his most significant contribution was in raising the bar for every American and encouraging us all to pursue Excellence…Pass It On. From The Foundation for a Better Life at Values.com.

Stations: Thank you for using the Live Read copy and airing the pre-recorded PSAs—we are happy to make these messages available for you and your listeners. Please note that The Foundation for a Better Life does not sponsor any type of program. Therefore, we ask that when using the Live Read copy or the PSAs please avoid language that indicates any sponsorship. We would appreciate your using the phrase: "This message is a courtesy of The Foundation for a Better Life at Values.com."

Download more live reads here.

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