Aretha Franklin’s “RESPECT” is part of our lives. This message motivates, inspires and is a reminder that good people are all around us. RESPECT...Pass It On.


What you want, baby I got it,
What you need, do you know I got it,
All I'm asking is for a little respect.

Young Man:
Excuse me Ma'am, would you like to have my seat?

Just a little bit.
R-E-S-P-E-C-T. Find out what it means to me.
R-E-S-P-E-C-T, take care, TCB, oh!
(Sock it to me, sock it to me, sock it to me, sock it to me)

Respect. Pass It On!

Pass It On®


Your Comments
Pearlie M Graves from Greensboro North Carolina  FEBRUARY 3, 2022
There is still Respect.

Lisa Smith from Alabama  JANUARY 7, 2022
This is a wonderful commercial. Respecting elders and being willing to help them is so important. A young man being a good role model for others is awesome.

khloe ferrell from school  OCTOBER 6, 2021
my word is respect so i picked this video

Lisa Butowsky from Perkasie, Pa SEPTEMBER 5, 2021
In my job (Your Charming Child) I teach etiquette (courtesy, respect, gratitude, kindness, integrity, manners, etc). to children and teens. I LOVE this campaign! There really has been quite a shift from these attributes being of utmost importance at home and in school to not being a priority today. It’s very sad. Keep up the great work! I will keep ‘passing it on’.

Abigail Marquez from Orlando, Florida  APRIL 29, 2021
Love this. We live in a world where there is no more respect. No respect for your elders, no respect for authority, no respect for the government. We need more of this!!

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Be sure to watch our other Pass It On® videos.