See our latest video featuring the iconic song by Aretha Franklin

Pass It On^®

Bus

Aretha Franklin’s “RESPECT” is part of our lives. This message motivates, inspires and is a reminder that good people are all around us. RESPECT...Pass It On.

Video Transcript

Lyrics:
What you want, baby I got it,
What you need, do you know I got it,
All I'm asking is for a little respect.

Young Man:
Excuse me Ma'am, would you like to have my seat?

Lyrics:
Just a little bit.
R-E-S-P-E-C-T. Find out what it means to me.
R-E-S-P-E-C-T, take care, TCB, oh!
(Sock it to me, sock it to me, sock it to me, sock it to me)

Respect. Pass It On!

COMMENTS

Noelia from NJ DECEMBER 15, 2018
From where I come from,this is one of the first things we learned on school(your seat belongs to older people,pregnant women and mothers with child/children). Respect and kindness...

Judith from Tennessee SEPTEMBER 13, 2018
How nice! Give credit to “Parenting!”

Anonymous AUGUST 29, 2018
respect

steve from db OCTOBER 23, 2016
great video

Carmella from South Carolina SEPTEMBER 12, 2016
The reward is in the giving respect!

Anonymous JANUARY 12, 2016
Awesome thanks for the first time to see these videos so respectful thanks for sharing this

Scott from 95035 DECEMBER 25, 2015
I always remembered this as a kid. Always did the same.

Glenda from Kent OCTOBER 9, 2015
We could all do with a bit more of this RESPECT

Denise from Houston, TX SEPTEMBER 9, 2015
Jaw dropping!

jessica from Gettysburg SEPTEMBER 15, 2014
Great video!!!!:):):)

Cassidy from Utah JULY 23, 2014
I would love to have access to the embed code to add these commercials to my counseling website. These lessons are much needed! Great commercials

Sr. Athens from Lahore JULY 11, 2014
A value long forgotten. Thanks for the reminders. Gratitude to those with a heart.

kimberly from home FEBRUARY 19, 2014
i really like this one because it shows that people are different in good ways

Marievic from Philippines DECEMBER 5, 2013
Fantastic

deneige from winnipeg OCTOBER 25, 2013
I like it I like Respect

michelg from denver, co APRIL 9, 2010
These are all wonderful clips but this one should be showed more often on TV. We could use more respect in this world! Nice job!

Michael L from Illinois APRIL 5, 2010
There all great. We need the politicans to veiw these and maybe they will figure out why they are there.

Aubrie G. from Apple Valley, CA DECEMBER 18, 2009
This was the best.

Tim S. from Camillus, NY OCTOBER 19, 2009
One of the best sites ever. Keep up your fantastic work. It IS MAKING A DIFFERENCE.

Erin B from Tyler, Texas OCTOBER 8, 2009
I love these....I teach character education and they help so much. God Bless You and what you are doing!

Timothy T. from Madison, NJ JULY 27, 2009
I just noticed your billboard on my way toward the Lincoln Tunnel. I looked up the site and found myself in tears. Thank you.

Roddy P. from Sudbury, Ont., Canada MARCH 10, 2009
These are the most heartistic TV Spots ever made. I use them in educating my Teenage Youth. I teach Character Education and abstinence. Your videos help so much. Could I get your latest DVD?

Scott C. from New Castle, Indiana FEBRUARY 7, 2009
I am happy to say this is one my little girl's favorite spots you air, and one of mine, next to "Locker" and "Cafeteria." I was always raised to be respectful of others, especially the elderly, and the world will definitely be a better place if we all choose to live that way. Thanks for the hard work and thought!

Bev M. from Canada DECEMBER 28, 2008
The hard work you all put into this spot was well worth it, it is very well done!

Ellisa K. from Roseville, MI DECEMBER 4, 2008
These are the values, moral and traditions I hope to teach my children! I saw this commercial today with my five-year old and he said, "That was a nice thing to do, wasn't it, Mommy"? Thank you for reinforcing what we all want to see out of our children and ourselves.

Ethan H. from Utah SEPTEMBER 24, 2008
Wow. This really puts the goals from The Foundation for Better Life in perspective. Because respect really does matter. Now I can pass it on.

Alfred G. from Azusa, CA SEPTEMBER 4, 2008
This is the third commercial I've seen on TV from The Foundation for a Better Life. The first one was with "the greatest hitter/pitcher in the world!" which is my favorite commercial ever. The second was about the dad that helps the umpire even after he incorrectly calls him out to end the game (I saw both while watching a Dodger games). I just wanted to comment on this one because I'm really hoping it gets through to not only younger adults and children, but some older adults that unfortunately haven't learned this valuable life lesson yet. I hope it touches so many more and makes them pass it on.

Sunshine B. from Colorado AUGUST 3, 2008
I love this comercial! The song RESPECT fits perfectly with the message. So many people wont respects their elders. Great job!

Shannon R. from Texas JULY 17, 2008
I was very impressed with this commercial! Young people today haven't been taught to respect or to be kind to the elderly! It's a small gesture that means so much and more people need to realize it needs to done more often!

Kim B. from Arvada, CO JULY 5, 2008
I hope that many young people see this one and offer their seat to someone that is, well, perhaps not as physically whole as they are. Thank you for a strong message

Claire F. from Lakewood, CA MARCH 14, 2008
This public service announcement is absolutely amazing! My boyfriend and I watched this public service announcement and finally realized what life has to offer in the future! We can't wait! Fantastic job, once again...

Roxanne E. from Kentucky, USA FEBRUARY 19, 2008
Reminds me of being 8 months pregnant and no one offering me a seat. We need to show respect for others as we would want it for ourselves.

Deb F. from Salt Lake City, Utah USA JANUARY 24, 2008
I was happily shocked to see myself on the "Bus" commercial last night-1-23-08.I had forgotten about working on this project a few years ago. I never saw it when it had previously aired. These are great commercials that should be aired more often during family viewing hours.

Ben M. from Colorado USA JANUARY 3, 2008
If you are a school or non-profit, I think you can get a copy of the commercials for free by filling out a form on the website. Go to the "for schools" section.

Jerome H. from Antipolo City, Philippines DECEMBER 22, 2007
This message is quite inspiring, I want to have a copy so that I can inspire others in Philippines. Can I have a copy of it? because i want to PASS IT ON!

Brad M. from New York City, New York USA OCTOBER 22, 2007
I LOVE your message...I want to Pass It On!

Michael G. from Orange Park, Florida USA OCTOBER 21, 2007
I would love to see these ads more! They always make me want to go do more in my community!

Michael C. from Iowa, USA SEPTEMBER 18, 2007
Respect for others is important. That's what my grandma has taught me. Being 15 years old and in high school I don't see much respect anymore. My advice is to forget what your peers think of you, and don't be a jerk because it looks cool. Respect others and you might be respected equally. If not at least you can feel better about yourself!

Cosmo from Ohio, USA SEPTEMBER 11, 2007
I have seen this one on TV! That is why I'm here looking at these.

George O from Austin, Texas APRIL 30, 2007
This is unbelievable! I'd like to be a part of it if possible.

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