Kindness

Kindness. A word that immediately brings a feeling to your mind. And often a smile. We remember a kindness done for us and are warmed by the memory.

This PSA is a poignant menu of moments that bring those good memories back. The words of Steven Curtis Chapman inspire and motivate us: “When I think about what has the power to change the world, it could all be said in just one word, Kindness."

VIDEO TRANSCRIPT

LYRICS: So when they stand and tell the stories of who we are and what we've done, of a thousand things that we could leave behind us. If they say just one word, we'll let that word be kindness. Your kindness (we can change the world), your kindness, kindness.

Kindness
Pass It On®
Pass It On®

YOUR COMMENT

Note: All comments are reviewed before posting.

I LOVE this message and do my best to LIVE it❣️

Janis Clarke from Palm Desert, CA, May 2, 2026

I'm in tears. So moving!!!

Cathy from Oregon, January 11, 2026

Beautiful for the world to live by!

Marylyn from Owen Sound , December 6, 2025

Sunday morning around 6am and this commercial has me in tears!! Thank you for reminding me that I'm doing the right thing!! Thank you for the inspiration!!

Beverly from Brownington,VT, September 7, 2025

Thank you for all your important messages! I know this song by heart!

BethB from 80521, March 17, 2025

This voice is hauntingly beautiful. I tear up every time I hear it. Thank you.

Teddi from Peterborough Ontario , September 28, 2024

Love this.❤️ My mother was the kindest woman in the world. Everyone who knew her said she was a saint. She embodied love, joy, peace, patience, goodness, kindness, gentleness and self-control.

Candie from Ohio, August 29, 2024

I love this PSA. Who is the man who is a courteous driver?

Yvonne from Alaska, June 28, 2024

Thanks for sharing! 🌎♥️

Kathy from VA, December 13, 2023

omg my heart just droped

Anonymous, December 9, 2023

Be sure to watch our other Pass It On® videos.

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GRATITUDE

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IMAGINE

Be A Light

BE A LIGHT

Change the World

MAKING A DIFFERENCE

Timeout

CIVILITY

Umbrella

CARING

Get Along

GET ALONG

Power of the Dream

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CARING

Hope

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Dishes

LISTENING

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CARING

Loyalty

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Dear Me

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SPORTSMANSHIP

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MAKING A DIFFERENCE

Just Say Hi

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Locker

CHARACTER

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OPTIMISM

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BETTER TOGETHER

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LOVE

Remember When

APPRECIATION

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Veteran

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Guitar Hero

LIVE YOUR DREAMS

My Wish

PARENTING

Packages

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Grace VanderWaal

CONFIDENCE

I Believe

BELIEVE

Life's A Dance

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Joshua's Heart

LOVE

Truck Stop

RIGHT CHOICES

The Wall

HARD WORK

Oliver With A Twist

PLEASE AND THANK YOU

Peer Pressure

CHARACTER

Generosity

GENEROSITY

I Will Always Love You

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Love

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Annie's Song

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You Raise Me Up

INSPIRATION

Piñata

SHARING

Haircut

BEING THERE

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LIVE LIFE

A Better Life

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Hallway

FORGIVENESS

Basketball

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Most People Are Good

GOODNESS

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GRATITUDE

Apple Stand

CARING

Good Stuff

COMMITMENT

Top Shelf

HELPING OTHERS

Reach

INTEGRITY

Neighbors

PATIENCE

Home

FAMILY

College

GRATITUDE

Holding The Light

TEACHING BY EXAMPLE

Mallory Weggemann

RESILIENCY

Homecoming Queen

TRUE BEAUTY

Faith In You

DEVOTION

Humble and Kind

KINDNESS

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Jen Bricker

STRENGTH

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