Kindness

Kindness. A word that immediately brings a feeling to your mind. And often a smile. We remember a kindness done for us and are warmed by the memory.

This PSA is a poignant menu of moments that bring those good memories back. The words of Steven Curtis Chapman inspire and motivate us: “When I think about what has the power to change the world, it could all be said in just one word, Kindness."

VIDEO TRANSCRIPT

LYRICS: So when they stand and tell the stories of who we are and what we've done, of a thousand things that we could leave behind us. If they say just one word, we'll let that word be kindness. Your kindness (we can change the world), your kindness, kindness.

Kindness
Pass It On®
Pass It On®

YOUR COMMENT

Note: All comments are reviewed before posting.

Your group does many wonderful PSA's and for that I would like to say Thank you.

Trevor Drake from Westcoast Canada, May 28, 2026

I LOVE this message and do my best to LIVE it❣️

Janis Clarke from Palm Desert, CA, May 2, 2026

I'm in tears. So moving!!!

Cathy from Oregon, January 11, 2026

Beautiful for the world to live by!

Marylyn from Owen Sound , December 6, 2025

Sunday morning around 6am and this commercial has me in tears!! Thank you for reminding me that I'm doing the right thing!! Thank you for the inspiration!!

Beverly from Brownington,VT, September 7, 2025

Thank you for all your important messages! I know this song by heart!

BethB from 80521, March 17, 2025

This voice is hauntingly beautiful. I tear up every time I hear it. Thank you.

Teddi from Peterborough Ontario , September 28, 2024

Love this.❤️ My mother was the kindest woman in the world. Everyone who knew her said she was a saint. She embodied love, joy, peace, patience, goodness, kindness, gentleness and self-control.

Candie from Ohio, August 29, 2024

I love this PSA. Who is the man who is a courteous driver?

Yvonne from Alaska, June 28, 2024

Thanks for sharing! 🌎♥️

Kathy from VA, December 13, 2023

omg my heart just droped

Anonymous, December 9, 2023

Be sure to watch our other Pass It On® videos.

I Will Always Love You

LOVE

Gratitude

GRATITUDE

Hockey

LOVE

Better Together

BETTER TOGETHER

Packages

COURTESY

Life's A Dance

LEARN AS YOU GO

Never Too Late

LIVE LIFE

Get Along

GET ALONG

Annie's Song

OUR BEAUTIFUL WORLD

Let Em In

CARING

Three Pointer

YOU GOT THIS

Guitar Hero

LIVE YOUR DREAMS

Cafeteria

REACHING OUT

Ballet

CONFIDENCE

You Can Let Go

LOVE

Special Athlete

SPORTSMANSHIP

Open Door

KINDNESS

Homecoming Queen

TRUE BEAUTY

Dear Me

HOPE

Power of the Dream

LIVE YOUR DREAMS

Love

LOVE

Purse

HONESTY

Generosity

GENEROSITY

Basketball

SPORTSMANSHIP

The Wall

HARD WORK

Homer

LOYALTY

Humble and Kind

KINDNESS

Joshua's Heart

LOVE

Change the World

MAKING A DIFFERENCE

Biker

GRATITUDE

Jen Bricker

STRENGTH

Mallory Weggemann

RESILIENCY

Remember When

APPRECIATION

Classroom

HONESTY

Track Coach

BELIEVE

Train

LOVE

Peer Pressure

CHARACTER

Top Shelf

HELPING OTHERS

Be A Light

BE A LIGHT

Everything I Do

CARING

Already There

BEING THERE

Veteran

THANK YOU

Spread the Love

LOVE

Nate Staniforth, Magician

WONDER

Wet Cement

PATIENCE

The Greatest

OPTIMISM

My Life in Sports

APPRECIATION

Just Say Hi

REACHING OUT

I Hope You Dance

LIVE LIFE

Live Life

LIVE LIFE

Neighbors

PATIENCE

Road Rage

GOOD EXAMPLES

Sarah Greichen

INCLUSION

Piñata

SHARING

Most People Are Good

GOODNESS

Hall of Fame

ACHIEVEMENT

Soccer

OPPORTUNITY

Spirit of America

DETERMINATION

We Shall Be Free

DO YOUR PART

Grace VanderWaal

CONFIDENCE

Apple Stand

CARING

My Wish

PARENTING

I Believe

BELIEVE

Believe

BELIEVE

Home

FAMILY

Oliver With A Twist

PLEASE AND THANK YOU

You Raise Me Up

INSPIRATION

Good Stuff

COMMITMENT

Reach

INTEGRITY

Holding The Light

TEACHING BY EXAMPLE

Haircut

BEING THERE

Everyday Heroes

MAKING A DIFFERENCE

Hope

HOPE

Hallway

FORGIVENESS

College

GRATITUDE

Umbrella

CARING

Truck Stop

RIGHT CHOICES

America

CARING

Crosswalk

GOOD MANNERS

Timeout

CIVILITY

Baseball

FRIENDSHIP

A Better Life

A BETTER LIFE

Locker

CHARACTER

Dishes

LISTENING

Loyalty

LOYALTY

Faith In You

DEVOTION

Old Friends

FRIENDSHIP

Imagine

IMAGINE