Kindness

Kindness. A word that immediately brings a feeling to your mind. And often a smile. We remember a kindness done for us and are warmed by the memory.

This PSA is a poignant menu of moments that bring those good memories back. The words of Steven Curtis Chapman inspire and motivate us: “When I think about what has the power to change the world, it could all be said in just one word, Kindness."

VIDEO TRANSCRIPT

LYRICS: So when they stand and tell the stories of who we are and what we've done, of a thousand things that we could leave behind us. If they say just one word, we'll let that word be kindness. Your kindness (we can change the world), your kindness, kindness.

Kindness
Pass It On®
Pass It On®

YOUR COMMENT

Note: All comments are reviewed before posting.

I'm in tears. So moving!!!

Cathy from Oregon, January 11, 2026

Beautiful for the world to live by!

Marylyn from Owen Sound , December 6, 2025

Sunday morning around 6am and this commercial has me in tears!! Thank you for reminding me that I'm doing the right thing!! Thank you for the inspiration!!

Beverly from Brownington,VT, September 7, 2025

Thank you for all your important messages! I know this song by heart!

BethB from 80521, March 17, 2025

This voice is hauntingly beautiful. I tear up every time I hear it. Thank you.

Teddi from Peterborough Ontario , September 28, 2024

Love this.❤️ My mother was the kindest woman in the world. Everyone who knew her said she was a saint. She embodied love, joy, peace, patience, goodness, kindness, gentleness and self-control.

Candie from Ohio, August 29, 2024

I love this PSA. Who is the man who is a courteous driver?

Yvonne from Alaska, June 28, 2024

Thanks for sharing! 🌎♥️

Kathy from VA, December 13, 2023

omg my heart just droped

Anonymous, December 9, 2023

Be sure to watch our other Pass It On® videos.

Mallory Weggemann

RESILIENCY

Purse

HONESTY

You Raise Me Up

INSPIRATION

Good Stuff

COMMITMENT

Live Life

LIVE LIFE

Home

FAMILY

Veteran

THANK YOU

Soccer

OPPORTUNITY

Life's A Dance

LEARN AS YOU GO

America

CARING

Just Say Hi

REACHING OUT

Guitar Hero

LIVE YOUR DREAMS

I Will Always Love You

LOVE

Ballet

CONFIDENCE

Wet Cement

PATIENCE

Track Coach

BELIEVE

Peer Pressure

CHARACTER

Neighbors

PATIENCE

College

GRATITUDE

Better Together

BETTER TOGETHER

Never Too Late

LIVE LIFE

Annie's Song

OUR BEAUTIFUL WORLD

Piñata

SHARING

Loyalty

LOYALTY

My Wish

PARENTING

Spirit of America

DETERMINATION

Joshua's Heart

LOVE

Most People Are Good

GOODNESS

Jen Bricker

STRENGTH

Everyday Heroes

MAKING A DIFFERENCE

Truck Stop

RIGHT CHOICES

Oliver With A Twist

PLEASE AND THANK YOU

Biker

GRATITUDE

Already There

BEING THERE

Hockey

LOVE

Power of the Dream

LIVE YOUR DREAMS

Homecoming Queen

TRUE BEAUTY

Three Pointer

YOU GOT THIS

Hallway

FORGIVENESS

You Can Let Go

LOVE

Everything I Do

CARING

Nate Staniforth, Magician

WONDER

Spread the Love

LOVE

Old Friends

FRIENDSHIP

Gratitude

GRATITUDE

Sarah Greichen

INCLUSION

Reach

INTEGRITY

Top Shelf

HELPING OTHERS

Umbrella

CARING

The Greatest

OPTIMISM

Let Em In

CARING

Open Door

KINDNESS

Believe

BELIEVE

Crosswalk

GOOD MANNERS

Timeout

CIVILITY

Road Rage

GOOD EXAMPLES

We Shall Be Free

DO YOUR PART

I Hope You Dance

LIVE LIFE

Dear Me

HOPE

Homer

LOYALTY

Hall of Fame

ACHIEVEMENT

Haircut

BEING THERE

Apple Stand

CARING

Faith In You

DEVOTION

Hope

HOPE

Change the World

MAKING A DIFFERENCE

Cafeteria

REACHING OUT

Dishes

LISTENING

The Wall

HARD WORK

A Better Life

A BETTER LIFE

Love

LOVE

Holding The Light

TEACHING BY EXAMPLE

Train

LOVE

My Life in Sports

APPRECIATION

Remember When

APPRECIATION

I Believe

BELIEVE

Baseball

FRIENDSHIP

Generosity

GENEROSITY

Grace VanderWaal

CONFIDENCE

Locker

CHARACTER

Special Athlete

SPORTSMANSHIP

Classroom

HONESTY

Humble and Kind

KINDNESS

Imagine

IMAGINE

Be A Light

BE A LIGHT

Packages

COURTESY

Get Along

GET ALONG

Basketball

SPORTSMANSHIP