Kindness

Kindness. A word that immediately brings a feeling to your mind. And often a smile. We remember a kindness done for us and are warmed by the memory.

This PSA is a poignant menu of moments that bring those good memories back. The words of Steven Curtis Chapman inspire and motivate us: “When I think about what has the power to change the world, it could all be said in just one word, Kindness."

VIDEO TRANSCRIPT

LYRICS: So when they stand and tell the stories of who we are and what we've done, of a thousand things that we could leave behind us. If they say just one word, we'll let that word be kindness. Your kindness (we can change the world), your kindness, kindness.

Kindness
Pass It On®
Pass It On®

YOUR COMMENT

Note: All comments are reviewed before posting.

I LOVE this message and do my best to LIVE it❣️

Janis Clarke from Palm Desert, CA, May 2, 2026

I'm in tears. So moving!!!

Cathy from Oregon, January 11, 2026

Beautiful for the world to live by!

Marylyn from Owen Sound , December 6, 2025

Sunday morning around 6am and this commercial has me in tears!! Thank you for reminding me that I'm doing the right thing!! Thank you for the inspiration!!

Beverly from Brownington,VT, September 7, 2025

Thank you for all your important messages! I know this song by heart!

BethB from 80521, March 17, 2025

This voice is hauntingly beautiful. I tear up every time I hear it. Thank you.

Teddi from Peterborough Ontario , September 28, 2024

Love this.❤️ My mother was the kindest woman in the world. Everyone who knew her said she was a saint. She embodied love, joy, peace, patience, goodness, kindness, gentleness and self-control.

Candie from Ohio, August 29, 2024

I love this PSA. Who is the man who is a courteous driver?

Yvonne from Alaska, June 28, 2024

Thanks for sharing! 🌎♥️

Kathy from VA, December 13, 2023

omg my heart just droped

Anonymous, December 9, 2023

Be sure to watch our other Pass It On® videos.

Old Friends

FRIENDSHIP

I Will Always Love You

LOVE

Top Shelf

HELPING OTHERS

The Wall

HARD WORK

We Shall Be Free

DO YOUR PART

Already There

BEING THERE

Open Door

KINDNESS

Annie's Song

OUR BEAUTIFUL WORLD

Life's A Dance

LEARN AS YOU GO

Jen Bricker

STRENGTH

America

CARING

Everything I Do

CARING

My Wish

PARENTING

Classroom

HONESTY

Road Rage

GOOD EXAMPLES

Neighbors

PATIENCE

Three Pointer

YOU GOT THIS

Faith In You

DEVOTION

Believe

BELIEVE

Oliver With A Twist

PLEASE AND THANK YOU

Change the World

MAKING A DIFFERENCE

A Better Life

A BETTER LIFE

Track Coach

BELIEVE

Just Say Hi

REACHING OUT

Baseball

FRIENDSHIP

Piñata

SHARING

Peer Pressure

CHARACTER

Love

LOVE

I Believe

BELIEVE

Dishes

LISTENING

Gratitude

GRATITUDE

Packages

COURTESY

Truck Stop

RIGHT CHOICES

Haircut

BEING THERE

Umbrella

CARING

Soccer

OPPORTUNITY

Let Em In

CARING

Grace VanderWaal

CONFIDENCE

Joshua's Heart

LOVE

Live Life

LIVE LIFE

The Greatest

OPTIMISM

Hope

HOPE

Special Athlete

SPORTSMANSHIP

Spirit of America

DETERMINATION

Never Too Late

LIVE LIFE

Holding The Light

TEACHING BY EXAMPLE

Reach

INTEGRITY

Power of the Dream

LIVE YOUR DREAMS

Mallory Weggemann

RESILIENCY

Homer

LOYALTY

Homecoming Queen

TRUE BEAUTY

Biker

GRATITUDE

Generosity

GENEROSITY

Most People Are Good

GOODNESS

Ballet

CONFIDENCE

Locker

CHARACTER

Dear Me

HOPE

Nate Staniforth, Magician

WONDER

Sarah Greichen

INCLUSION

Good Stuff

COMMITMENT

Loyalty

LOYALTY

My Life in Sports

APPRECIATION

Imagine

IMAGINE

Better Together

BETTER TOGETHER

Be A Light

BE A LIGHT

Hallway

FORGIVENESS

Timeout

CIVILITY

Humble and Kind

KINDNESS

Crosswalk

GOOD MANNERS

Remember When

APPRECIATION

Hall of Fame

ACHIEVEMENT

Purse

HONESTY

Cafeteria

REACHING OUT

Wet Cement

PATIENCE

Everyday Heroes

MAKING A DIFFERENCE

Guitar Hero

LIVE YOUR DREAMS

I Hope You Dance

LIVE LIFE

Train

LOVE

Basketball

SPORTSMANSHIP

Get Along

GET ALONG

Hockey

LOVE

You Can Let Go

LOVE

College

GRATITUDE

You Raise Me Up

INSPIRATION

Home

FAMILY

Spread the Love

LOVE

Veteran

THANK YOU

Apple Stand

CARING