Kindness

Kindness. A word that immediately brings a feeling to your mind. And often a smile. We remember a kindness done for us and are warmed by the memory.

This PSA is a poignant menu of moments that bring those good memories back. The words of Steven Curtis Chapman inspire and motivate us: “When I think about what has the power to change the world, it could all be said in just one word, Kindness."

VIDEO TRANSCRIPT

LYRICS: So when they stand and tell the stories of who we are and what we've done, of a thousand things that we could leave behind us. If they say just one word, we'll let that word be kindness. Your kindness (we can change the world), your kindness, kindness.

Kindness
Pass It On®
Pass It On®

YOUR COMMENT

Note: All comments are reviewed before posting.

❣️✌🏽🌍🌎🌏🎶🎶🎶

Nick from Oregon, July 18, 2026

I don't mind commercial breaks when this is on. Gets me in tears every time! We should all be more kind to each other.

Nick from Boise Idaho, June 30, 2026

Your group does many wonderful PSA's and for that I would like to say Thank you.

Trevor Drake from Westcoast Canada, May 28, 2026

I LOVE this message and do my best to LIVE it❣️

Janis Clarke from Palm Desert, CA, May 2, 2026

I'm in tears. So moving!!!

Cathy from Oregon, January 11, 2026

Beautiful for the world to live by!

Marylyn from Owen Sound , December 6, 2025

Sunday morning around 6am and this commercial has me in tears!! Thank you for reminding me that I'm doing the right thing!! Thank you for the inspiration!!

Beverly from Brownington,VT, September 7, 2025

Thank you for all your important messages! I know this song by heart!

BethB from 80521, March 17, 2025

This voice is hauntingly beautiful. I tear up every time I hear it. Thank you.

Teddi from Peterborough Ontario , September 28, 2024

Love this.❤️ My mother was the kindest woman in the world. Everyone who knew her said she was a saint. She embodied love, joy, peace, patience, goodness, kindness, gentleness and self-control.

Candie from Ohio, August 29, 2024

I love this PSA. Who is the man who is a courteous driver?

Yvonne from Alaska, June 28, 2024

Thanks for sharing! 🌎♥️

Kathy from VA, December 13, 2023

omg my heart just droped

Anonymous, December 9, 2023

Be sure to watch our other Pass It On® videos.

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Dear Me

HOPE

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WONDER

Veteran

THANK YOU

Annie's Song

OUR BEAUTIFUL WORLD

Humble and Kind

KINDNESS

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Top Shelf

HELPING OTHERS

Life's A Dance

LEARN AS YOU GO

You Can Let Go

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Get Along

GET ALONG

Basketball

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PARENTING

Loyalty

LOYALTY

The Greatest

OPTIMISM

Packages

COURTESY

Better Together

BETTER TOGETHER

Purse

HONESTY

Generosity

GENEROSITY

Home

FAMILY

Apple Stand

CARING

Hockey

LOVE

Be A Light

BE A LIGHT

Soccer

OPPORTUNITY

Biker

GRATITUDE

Homer

LOYALTY

Haircut

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Jen Bricker

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APPRECIATION

Locker

CHARACTER

Love

LOVE

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Hall of Fame

ACHIEVEMENT

Umbrella

CARING

Holding The Light

TEACHING BY EXAMPLE

Spirit of America

DETERMINATION

Neighbors

PATIENCE

Let Em In

CARING

Live Life

LIVE LIFE

Three Pointer

YOU GOT THIS

Baseball

FRIENDSHIP

Believe

BELIEVE

Reach

INTEGRITY

Remember When

APPRECIATION

Train

LOVE

Grace VanderWaal

CONFIDENCE

Imagine

IMAGINE

Special Athlete

SPORTSMANSHIP

Truck Stop

RIGHT CHOICES

Oliver With A Twist

PLEASE AND THANK YOU

Wet Cement

PATIENCE

Good Stuff

COMMITMENT

Faith In You

DEVOTION

Mallory Weggemann

RESILIENCY

Everyday Heroes

MAKING A DIFFERENCE

Change the World

MAKING A DIFFERENCE

Old Friends

FRIENDSHIP

Hope

HOPE

College

GRATITUDE

America

CARING

Dishes

LISTENING

Homecoming Queen

TRUE BEAUTY

Piñata

SHARING

Most People Are Good

GOODNESS

Everything I Do

CARING

I Hope You Dance

LIVE LIFE

Sarah Greichen

INCLUSION

Hallway

FORGIVENESS

A Better Life

A BETTER LIFE

Open Door

KINDNESS

I Believe

BELIEVE

Joshua's Heart

LOVE

Classroom

HONESTY

Spread the Love

LOVE

Power of the Dream

LIVE YOUR DREAMS

I Will Always Love You

LOVE

Just Say Hi

REACHING OUT

Already There

BEING THERE

Cafeteria

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You Raise Me Up

INSPIRATION

Road Rage

GOOD EXAMPLES

Timeout

CIVILITY

Gratitude

GRATITUDE