Kindness

Kindness. A word that immediately brings a feeling to your mind. And often a smile. We remember a kindness done for us and are warmed by the memory.

This PSA is a poignant menu of moments that bring those good memories back. The words of Steven Curtis Chapman inspire and motivate us: “When I think about what has the power to change the world, it could all be said in just one word, Kindness."

VIDEO TRANSCRIPT

LYRICS: So when they stand and tell the stories of who we are and what we've done, of a thousand things that we could leave behind us. If they say just one word, we'll let that word be kindness. Your kindness (we can change the world), your kindness, kindness.

Kindness
Pass It On®
Pass It On®

YOUR COMMENT

Note: All comments are reviewed before posting.

I LOVE this message and do my best to LIVE it❣️

Janis Clarke from Palm Desert, CA, May 2, 2026

I'm in tears. So moving!!!

Cathy from Oregon, January 11, 2026

Beautiful for the world to live by!

Marylyn from Owen Sound , December 6, 2025

Sunday morning around 6am and this commercial has me in tears!! Thank you for reminding me that I'm doing the right thing!! Thank you for the inspiration!!

Beverly from Brownington,VT, September 7, 2025

Thank you for all your important messages! I know this song by heart!

BethB from 80521, March 17, 2025

This voice is hauntingly beautiful. I tear up every time I hear it. Thank you.

Teddi from Peterborough Ontario , September 28, 2024

Love this.❤️ My mother was the kindest woman in the world. Everyone who knew her said she was a saint. She embodied love, joy, peace, patience, goodness, kindness, gentleness and self-control.

Candie from Ohio, August 29, 2024

I love this PSA. Who is the man who is a courteous driver?

Yvonne from Alaska, June 28, 2024

Thanks for sharing! 🌎♥️

Kathy from VA, December 13, 2023

omg my heart just droped

Anonymous, December 9, 2023

Be sure to watch our other Pass It On® videos.

Everyday Heroes

MAKING A DIFFERENCE

Be A Light

BE A LIGHT

Holding The Light

TEACHING BY EXAMPLE

Good Stuff

COMMITMENT

Hall of Fame

ACHIEVEMENT

America

CARING

The Greatest

OPTIMISM

Basketball

SPORTSMANSHIP

Change the World

MAKING A DIFFERENCE

You Raise Me Up

INSPIRATION

Open Door

KINDNESS

Neighbors

PATIENCE

Joshua's Heart

LOVE

Road Rage

GOOD EXAMPLES

Spirit of America

DETERMINATION

Life's A Dance

LEARN AS YOU GO

Sarah Greichen

INCLUSION

Just Say Hi

REACHING OUT

Faith In You

DEVOTION

Everything I Do

CARING

We Shall Be Free

DO YOUR PART

Homecoming Queen

TRUE BEAUTY

Spread the Love

LOVE

Live Life

LIVE LIFE

I Hope You Dance

LIVE LIFE

Believe

BELIEVE

Haircut

BEING THERE

My Wish

PARENTING

Special Athlete

SPORTSMANSHIP

Cafeteria

REACHING OUT

Reach

INTEGRITY

Humble and Kind

KINDNESS

Never Too Late

LIVE LIFE

Dishes

LISTENING

Wet Cement

PATIENCE

Let Em In

CARING

Locker

CHARACTER

Truck Stop

RIGHT CHOICES

Piñata

SHARING

Guitar Hero

LIVE YOUR DREAMS

Better Together

BETTER TOGETHER

Purse

HONESTY

Peer Pressure

CHARACTER

Gratitude

GRATITUDE

I Believe

BELIEVE

Hallway

FORGIVENESS

Home

FAMILY

You Can Let Go

LOVE

Biker

GRATITUDE

Mallory Weggemann

RESILIENCY

Train

LOVE

My Life in Sports

APPRECIATION

Crosswalk

GOOD MANNERS

Jen Bricker

STRENGTH

Dear Me

HOPE

College

GRATITUDE

Generosity

GENEROSITY

Remember When

APPRECIATION

Already There

BEING THERE

Top Shelf

HELPING OTHERS

Homer

LOYALTY

Hockey

LOVE

Old Friends

FRIENDSHIP

Veteran

THANK YOU

Annie's Song

OUR BEAUTIFUL WORLD

I Will Always Love You

LOVE

Timeout

CIVILITY

Track Coach

BELIEVE

Love

LOVE

Three Pointer

YOU GOT THIS

Ballet

CONFIDENCE

Get Along

GET ALONG

Grace VanderWaal

CONFIDENCE

A Better Life

A BETTER LIFE

Loyalty

LOYALTY

Nate Staniforth, Magician

WONDER

Apple Stand

CARING

Classroom

HONESTY

The Wall

HARD WORK

Power of the Dream

LIVE YOUR DREAMS

Packages

COURTESY

Soccer

OPPORTUNITY

Most People Are Good

GOODNESS

Baseball

FRIENDSHIP

Imagine

IMAGINE

Hope

HOPE

Oliver With A Twist

PLEASE AND THANK YOU

Umbrella

CARING