Kindness

Kindness. A word that immediately brings a feeling to your mind. And often a smile. We remember a kindness done for us and are warmed by the memory.

This PSA is a poignant menu of moments that bring those good memories back. The words of Steven Curtis Chapman inspire and motivate us: “When I think about what has the power to change the world, it could all be said in just one word, Kindness."

VIDEO TRANSCRIPT

LYRICS: So when they stand and tell the stories of who we are and what we've done, of a thousand things that we could leave behind us. If they say just one word, we'll let that word be kindness. Your kindness (we can change the world), your kindness, kindness.

Kindness
Pass It On®
Pass It On®

YOUR COMMENT

Note: All comments are reviewed before posting.

I LOVE this message and do my best to LIVE it❣️

Janis Clarke from Palm Desert, CA, May 2, 2026

I'm in tears. So moving!!!

Cathy from Oregon, January 11, 2026

Beautiful for the world to live by!

Marylyn from Owen Sound , December 6, 2025

Sunday morning around 6am and this commercial has me in tears!! Thank you for reminding me that I'm doing the right thing!! Thank you for the inspiration!!

Beverly from Brownington,VT, September 7, 2025

Thank you for all your important messages! I know this song by heart!

BethB from 80521, March 17, 2025

This voice is hauntingly beautiful. I tear up every time I hear it. Thank you.

Teddi from Peterborough Ontario , September 28, 2024

Love this.❤️ My mother was the kindest woman in the world. Everyone who knew her said she was a saint. She embodied love, joy, peace, patience, goodness, kindness, gentleness and self-control.

Candie from Ohio, August 29, 2024

I love this PSA. Who is the man who is a courteous driver?

Yvonne from Alaska, June 28, 2024

Thanks for sharing! 🌎♥️

Kathy from VA, December 13, 2023

omg my heart just droped

Anonymous, December 9, 2023

Be sure to watch our other Pass It On® videos.

Power of the Dream

LIVE YOUR DREAMS

Homecoming Queen

TRUE BEAUTY

Top Shelf

HELPING OTHERS

Hallway

FORGIVENESS

Good Stuff

COMMITMENT

Track Coach

BELIEVE

America

CARING

Most People Are Good

GOODNESS

Better Together

BETTER TOGETHER

Everyday Heroes

MAKING A DIFFERENCE

Sarah Greichen

INCLUSION

Old Friends

FRIENDSHIP

Get Along

GET ALONG

Packages

COURTESY

Biker

GRATITUDE

Homer

LOYALTY

Spirit of America

DETERMINATION

Annie's Song

OUR BEAUTIFUL WORLD

Everything I Do

CARING

Dear Me

HOPE

We Shall Be Free

DO YOUR PART

Gratitude

GRATITUDE

Veteran

THANK YOU

Hall of Fame

ACHIEVEMENT

College

GRATITUDE

Grace VanderWaal

CONFIDENCE

Haircut

BEING THERE

Mallory Weggemann

RESILIENCY

Life's A Dance

LEARN AS YOU GO

Timeout

CIVILITY

Train

LOVE

Dishes

LISTENING

Live Life

LIVE LIFE

Road Rage

GOOD EXAMPLES

I Will Always Love You

LOVE

Ballet

CONFIDENCE

Jen Bricker

STRENGTH

Purse

HONESTY

Truck Stop

RIGHT CHOICES

Guitar Hero

LIVE YOUR DREAMS

My Life in Sports

APPRECIATION

My Wish

PARENTING

Change the World

MAKING A DIFFERENCE

Be A Light

BE A LIGHT

Oliver With A Twist

PLEASE AND THANK YOU

Special Athlete

SPORTSMANSHIP

Wet Cement

PATIENCE

Classroom

HONESTY

Imagine

IMAGINE

Already There

BEING THERE

Humble and Kind

KINDNESS

Piñata

SHARING

Generosity

GENEROSITY

You Raise Me Up

INSPIRATION

Spread the Love

LOVE

Cafeteria

REACHING OUT

You Can Let Go

LOVE

Let Em In

CARING

The Greatest

OPTIMISM

Joshua's Heart

LOVE

Believe

BELIEVE

Soccer

OPPORTUNITY

Hockey

LOVE

Home

FAMILY

Baseball

FRIENDSHIP

Holding The Light

TEACHING BY EXAMPLE

I Believe

BELIEVE

Peer Pressure

CHARACTER

The Wall

HARD WORK

Open Door

KINDNESS

Neighbors

PATIENCE

Hope

HOPE

Reach

INTEGRITY

Umbrella

CARING

Love

LOVE

A Better Life

A BETTER LIFE

Locker

CHARACTER

Three Pointer

YOU GOT THIS

Remember When

APPRECIATION

I Hope You Dance

LIVE LIFE

Nate Staniforth, Magician

WONDER

Loyalty

LOYALTY

Never Too Late

LIVE LIFE

Just Say Hi

REACHING OUT

Apple Stand

CARING

Crosswalk

GOOD MANNERS

Basketball

SPORTSMANSHIP

Faith In You

DEVOTION